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Shop UGG

While UGG Classic Boots are among the most widely recognized – and coveted – pairs in the world, there's much more to this loved label. Women, men, and kids clamor for the refined comfort that only UGG delivers.

Many fans of UGG's plush, posh boots are surprised it all began with an Australian surfer. In 1978, Brian Smith moved to California to make sheepskin footwear. Smith and his fellow Aussie surfers had always fabricated foot-warmers out of sheepskin to keep cozy and dry on endless seaside days, but he had the ingenuity to apply that rugged beach technology to high-quality, everyday footwear. The soothing, moisture-wicking fabric and California-cool styling quickly gained UGG popularity among surfers and trendsetters all along the Golden State's coast.

Today, UGG boots are global fashion beacons for effortlessly chic comfort, thanks in part to countless celebrities – from famous actors to champion athletes – flashing them in ads and on the go. Simply put, UGGs are a relaxed look and status symbol all in one. You'll even see baby UGGs! Of course, UGG slippers, moccasins, loungewear, and accessories are perennial picks for gifts, from holidays to birthdays. Take a closer look around town and you'll also notice plenty of beautiful people wearing UGG booties, shoes, and sandals. It's a premium product, and ShoeBuy reviews reveal they're worth every penny for their soothing fit and fine design. Ready for a touch of affordable luxury? ShoeBuy will ship your not-so-secret obsession for free in the US.


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