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Frustrated with the status quo, President and Creative Director, Taylor Shupe had bigger and more colorful dreams for the world of laptop accessories. His creative energy was channeled into the name Isis, the Egyptian goddess of protection, and focused on building a brand at the intersection of fashion and technology. Isis Dei's first line of sleeves, jimmies, and bags in 2007, adopted a funky fresh street attitude and was well received. By building a team of youthful, like-minded individuals the brand pushes forward with new designs and an anti-corporate grass roots marketing campaign.
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