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Ellesse launched its first tennis line 1975 and quickly catapulted itself into one of the major tennis brands - instantly becoming a reference point for international tennis. That same year, Ellesse developed a new logo, still used and highly recognized today. Evoking the two sports in which Ellesse has been most visible and active - ski and tennis - the logo represents half tennis ball with two red seams denoting ski tips. In 1980, Ellesse signed sponsorship agreements with top-ranked tennis players Chris Evert and Guillermo Vilas. In 1983, it signed a 15 year old German tennis player believed to have outstanding potential - Boris Becker. Becker went on to become one of the most recognized tennis personalities of all time, winning his first Wimbledon title in 1985 at the age of 17, and defending his title the following year in Ellesse. Now a legendary brand, Ellesse has highlighted every decade with its unique personality and pioneering advances, and continues to lead the way in premium product. Little wonder Ellesse has been loved since 1959.