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The concept behind the DadGear style is simple – a masculine look combined with high quality materials and thoughtful design. These basic elements allowed the company to achieve the next evolution of diaper bag for dads. The goal for the products is not just neutral or unfeminine, but a style that reflects who the company is – guys; guys who take pride in caring for their kids.

At DadGear, they focus on their design concepts. They engineer their entire product line with a "hands free" approach and include a number of other innovative features. They have worked hard to ensure that their products don't look like diaper bags; they simply look like great bags and jackets. Once you move beyond the good looks, you will find that the features truly are innovative – designed from a dad's point of view.

The DadGear Messenger Bags have a number of great features and are easy to customize for both parents. The DadGear Backpack has a rugged look, structure, and includes a number of specialized pockets inspired by the hiking packs of their native Colorado. These are ideal for trips out and about without the hassle of hauling the entire arsenal of child care essentials. DadGear products are synonymous with quality. They use high quality hardware, zippers, fabrics and webbing, so your DadGear will last far beyond your need for a diaper bag.