Barefoot Science was founded in 1997 to further develop, refine, and market a revolutionary new technology and approach to foot care. Barefoot Science is derived from proven principles of various disciplines, including neuromuscular physiology, rehabilitative medicine, musculoskeletal mechanical physics and adaptive bone remodeling. Through 20 years of research and using the latest advances in medicine and technology, Barefoot Science has developed a unique Arch Activation Foot Strengthening System. Barefoot Science technologies work inside footwear (through insertion of an insole system or by incorporation right into the design of shoes) to prevent and rehabilitate a wide range of foot, leg, and back ailments. Barefoot Science also enhances day-to-day and athletic performance. Barefoot Science is quickly being recognized as the new leader in foot care technologies and effective treatment methodologies.